Since the number of people using the Internet is increasing every year, and each Internet user will spend on average more than six hours online daily, business involved in the health and fitness industry must have a deliberate and professional online presence in order to attract many new customers. Fitness marketing with Local Management means having a visible online presence that ensures that once a potential customer searches for a product you offer, they can find your website online.

Having a website and having your business online is not enough. You will also need business accounts on all the many social platforms that your customers frequent. These accounts will help promote your business and drive leads to your company, and are part of any successful fitness marketing digital strategy. The right content across all platforms can help your fitness business build trusting relationships with prospects that are more likely to become members. Our highly-qualified team of strategists, copywriters, developers, and graphic designers work together to produce and promote remarkable fitness content and campaigns to fuel all health, wellness and fitness businesses.

Just like with any fitness regime or workout plan, you’ll need goals. The same can be said for fitness marketing. With specific goals, you will know what you want to campaign for online. With this information, your company can then come up with various tactics and content that help accomplish these specific goals.

A custom website and website design, as well as integrations established by Local Management function as resources for your fitness prospects and serve to captivate and delight your visitors. Your fitness website is probably the first interaction any future clients will have with your business, whether they start by scrolling the calendar for your fitness classes, or reviewing profiles about your personal trainers. We want to make sure that your services, pricing, and any unique qualifiers are clearly depicted and easy to find on your website, encouraging visitors to stop by, make an appointment or start a free trial. We specialize in designing beautiful fitness websites for lead generation that create an excellent user experience across all devices – integrating your website with other marketing and sales systems. Our custom-designed fitness websites feature: built in WordPress, optimization for conversions, responsive and secure design, and are SEO and SMO friendly.

Outrank your competition with consistent SEM Search Engine Marketing and SEO Search Engine Optimization programs. These content and marketing strategies for fitness can elevate the visibility of your website in the search engines to bring a strong and steady flow of qualified organic traffic, leads, and new members to your fitness business. Key aspects of digital marketing such as Information Architecture, Meta Data, and Keyword Optimization are implemented by our experts and can optimize your local search listings. In addition, these features will configure location pages on your website to attract local customers from your specific region. We’ll help you conduct an analysis of links and keywords tied to your own website’s pages and that of your direct competitors to better rank you at the top of the search engines when people are looking for the best way to continue their fitness journey.

These days, fitness brands have to engage contemporary consumers with social media. With Local Management you get full-service fitness social media management services, which includes the very important reputation management – we can monitor regularly and notify you of any comments that need special attention. Local Management provides a strong presence on social media through visually engaging content, follower interactions, and daily monitoring. We will help you attract more motivated customers by gaining more leads and membership through social media fitness marketing, using paid social ads promoting new features and events to potential members. Our team can help you attract new fitness prospects with incentives like social media contests and giveaways. Our social media content production and publishing is strategic, well written, timely, and designed to engage members and prospects – so you get to watch your social engagement improve from the work of our expert copywriters and designers.

Fitness email newsletters and marketing are a highly-popular service with fitness gyms, fitness studios, and fitness clubs because business owners can easily keep members informed of monthly fitness schedules, class changes, and membership specials, events and deals through this personalized method of marketing. Our advanced fitness email services for email marketing include list management, newsletter design, sending, and reporting. As mentioned, timing is everything and with our email strategy, emails coming from your fitness club should be personal, relevant, and timely. A smart email strategy includes new member welcomes, upsell campaigns, member renewals, birthdays and anniversaries, and so much more.